All PRIMO raw materials come from responsible agriculture in the State of Mexico: no preservatives or pesticides. Our citrus fruits come from the countryside, the botanicals from the chinampas and we macerate in Mexico City, from the countryside to the neighborhood.

It's bittersweet, with citrus notes from the grapefruit and earthiness from the rhubarb root, and natural color from sweet potatoes. Agave syrup lends viscosity to the aperitivo, which is well-balanced for mixing with sparkling wine or soda. It works like Aperol, except Primo has nothing artificial and is sweetened naturally with agave syrup. Plus, you can use it in a Paloma with tequila or mezcal! 

INGREDIENTS: Grapefruit with agave honey, orange, hibiscus, lemon verbena, cardamom, cinnamon, orange blossom, rosemary, mint, gentian root and rhubarb.

Nothing artificial, no additives, no dyes.    Your Aperol Replacement